‘Smug, patronising and ignorant’: Delta slammed for ‘racist’ World Cup tweet

http://twitter.com/#!/Delta/status/478690641904287745

Delta’s tweet celebrating the USA’s 2‑1 win over Ghana in the World Cup today consists of two beautiful images. Unfortunately for the person who posted it, the lovely giraffe is nowhere to be found in Ghana. (Maybe they have one or two in a zoo?)

http://twitter.com/#!/thelastforson/status/478691767668056064 http://twitter.com/#!/Ekow_Acquah/status/478693298874638336 http://twitter.com/#!/bubusn/status/478695819470970880 http://twitter.com/#!/KimCNN/status/478695966229659648 http://twitter.com/#!/gnledward/status/478696332686000129 http://twitter.com/#!/eldang/status/478696477544292352 http://twitter.com/#!/Chimichamu/status/478696883779424256 http://twitter.com/#!/the_itch1980/status/478697141360398336 http://twitter.com/#!/natoism/status/478697198751055872 http://twitter.com/#!/imraansiddiqi/status/478697447699808256 http://twitter.com/#!/wheniwashome/status/478697502883848192 http://twitter.com/#!/faboomama/status/478697595426963456

Why didn’t Delta just use a photo of that thing that obviously represents Ghana? You know, that thing.

http://twitter.com/#!/BMDub_iLL/status/478697745956749312 http://twitter.com/#!/squideye/status/478697853162766336 http://twitter.com/#!/DamonGochneaur/status/478697923941654528 http://twitter.com/#!/Zemrag7/status/478697965385949185 http://twitter.com/#!/JoshhTerry/status/478698008352006145 http://twitter.com/#!/stevecoy/status/478698122646810624 http://twitter.com/#!/CoutureWriter/status/478698273876623361

Crap @Delta social team, call your office. twitter.com/Delta/status/4… 1. Giraffes aren't from Ghana 2. Plays on African stereotypes 3. Awkward— BK Chambers (@imavip) June 17, 2014

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Update:

Here’s Delta’s second attempt at an apology. (The first read “precious tweet” instead of “previous tweet.”)

http://twitter.com/#!/Delta/status/478713660987441152

 

Read more: http://twitchy.com/2014/06/16/smug-patronising-and-ignorant-delta-slammed-for-racist-world-cup-tweet/